Bruno Barreto de Góes, Ph.D.

Bruno Barreto de Góes Headshot
Assistant Professor


Management Department
Pompea College of Business
Education

Postdoctoral Research Fellow, Pompea College of Business, Florida International University, Miami FL, 2017

Ph.D., Fox School of Business, Temple University, Philadelphia PA, 2016
Major: Business Administration with concentrations in Strategic Management and International Business
Dissertation Title: "The Diffusion of Corporate Sustainability in Global Supply Networks: Theoretical and Empirical Perspectives"

M.Sc., The COPPEAD Graduate School of Business, UFRJ, Brazil, 2005
Major: Business Administration with concentrations in Marketing and International Business
Thesis Title: "International Expansion to China: Case Study of a Brazilian Firm"

Bachelor of Arts (Cum Laude), Saint John's University, Collegeville, MN, 1999
Major: Philosophy with a Minor in French

Published Intellectual Contributions

Refereed Journal Articles

Cyrino, A. B., Ronaldo Parente, Denise R. Dunlap, and Bruno Barreto de Góes. (2017). "A Critical Assessment of Brazilian Manufacturing Competitiveness in Foreign Markets". Competitiveness Review: An International Business Journal, 27(3).

de Góes, Bruno Barreto and Angela da Rocha. "International Expansion of Marcopolo (A): Adventures in China." Journal of Business Research 68.2 (2015): 225-240.

da Rocha, Angela, Rebecca Arkader, and Bruno Barreto de Góes. "International Expansion of Marcopolo (B): Manufacturing in ‘The Other Side of the World.’" Journal of Business Research 68.2 (2015): 241-254.

Conference Presentations and Proceedings

de Góes, Bruno Barreto, Sousa, Ellen Campos. "Supplier Risk: The Imperative of Corporate Sustainability Diffusion in Global Supply Networks." Paper submitted to the Academy of Management (AOM ) 2017 Annual Meeting.

de Góes, Bruno Barreto; Kotabe, Masaaki. "Managing Sustainability Beyond Corporate Borders: The Diffusion of Corporate Sustainability in Global Supply Networks." Academy of Management, Atlanta, GA, U.S.A., August 2017.

de Góes, Bruno Barreto; Kotabe, Masaaki; Geleilate, José Mauricio, Sousa, Ellen Campos. "The Diffusion Of Corporate Sustainability In The Global Automotive Supply Network: An Empirical Examination." Academy of International Business, Dubai, U.A.E., July 2017.

Geleilate, José-Mauricio Galli, Ronaldo Parente, and Bruno Barreto de Góes. "Unraveling Value Capture Strategies from Modular Products: The Case of the Automotive Industry." Academy of Management, Anaheim, CA, U.S.A., June 2016.

de Góes, Bruno Barreto, José-Mauricio Galli Geleilate, and Ronaldo Couto Parente. "Sustainable Supply Chain Management: A Network Based Empirical Analysis." Academy of International Business, New Orleans, LA, U.S.A., June 2016.

Cyrino, Alvaro, Bruno Barreto de Góes, and Ronaldo Couto Parente. "A Critical Assessment Of Brazilian Manufacturing Competitiveness in Foreign Markets." Academy of International Business - Latin American Chapter (AIB-Lat), São Paulo, Brazil, March 2016.

de Góes, Bruno Barreto and Angela da Rocha. "International Expansion of Marcopolo (A): Adventures in China." The Business Association of Latin American Studies (BALAS), Lima, Peru, March 2013.

da Rocha, Angela, Rebecca Arkader, and Bruno Barreto de Góes. "International Expansion of Marcopolo (B): Manufacturing in ‘The Other Side of the World.’" The Business Association of Latin American Studies (BALAS), Lima, Peru, March 2013.

de Góes, Bruno Barreto and Débora Guimarães Masullo. "Voluntary Environmental Reporting and the Reduction of Moral Hazard - Impacts on Firm Performance in Brazil" (Extended Abstract). Strategic Management Society (SMS) Special Conference in Brazil, Rio de Janeiro, Brazil, March 2011.

de Góes, Bruno Barreto and Angela da Rocha. "Learning and Strategic International Expansion to Psychically Distant Markets: A Case Study of a Brazilian Firm." Academy of International Business (AIB) Annual Conference, San Diego, CA, U.S.A., June 2009.

de Góes, Bruno Barreto, Angela da Rocha, and Rebecca Arkader. "Entering BRIC Markets: A Case Study" (Extended Abstract). Consortium for International Marketing Research (CIMAR), Rio de Janeiro, Brazil, June 2008.

de Góes, Bruno Barreto and Angela da Rocha. "The Geostrategic Logic of Business Expansion: Case Study of a Brazilian Firm" (Extended Abstract). III Encontro de Estudos em Estratégia (3E’s), ANPAD, São Paulo, Brazil, May 2007.

de Góes, Bruno Barreto. "International Expansion to China: The Marcopolo Case." V Workshop on Business Internationalization, COPPEAD, Rio de Janeiro, Brazil, October 2005.

Courses Taught at the University of New 51
  • MGMT 4550 Business Policy, 5 courses
  • MGMT 6669 Strategic Management, 7 courses
Non-Credit Instruction
  • Lecturer - Executive MBA - Module 6: Advancing Company Value